Full brand identity fleshed out for a multi-faceted Illinois musician. 
Artist statement as shown on Spotify:
"Midwest Palm Tree is a solo project by Brian Saavedra. He used to own an iPod classic with 256gb of music ripped from library CDs. After his first live show playing the guitarron in a mariachi band, he decided that blues guitar was more his style. The iPod classic was stolen; a drum set, bass, and shitty Casio keyboard later, he ended up at "Midwest Palm Tree" – a heinous attempt at reviving the sound of alt-hits of the 70's and 80's through distortion and a strange concept of rhythm and beat."
AKA – music you can dance to.

Main logotype and additional lockups.

Hold Dear – EP, 2022
Hold Dear – EP, 2022
I Thought (Single), 2022
I Thought (Single), 2022
LFO (Single), 2023
LFO (Single), 2023
Show Promotion, Digital, Instagram
Show Promotion, Digital, Instagram
Show Promotion, Digital, Instagram + Facebook Stories
Show Promotion, Digital, Instagram + Facebook Stories
Small QR Code Sticker
Small QR Code Sticker
Additional QR Code Sticker, reversed
Additional QR Code Sticker, reversed
Branded 6" Sticker
Branded 6" Sticker
SERVICES
Brand Strategy    Brand Identity    Digital Album Cover Design    Custom Promotional Materials 
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